This image was one of a group I created as concepts for Reebok to celebrate the Olympics. Since the Olympics was taking place in Athens, the art director wanted to focus on ancient Greece and the first Olympics as a theme. For this concept, I was asked to take type from the design team and make it look as if it had been chiseled onto a slab of marble. I created two different styles of chiseling using layer effects in Photoshop. The design team then made comps using these images that were presented to the client.
(2 representative images below)